Aamir Khan star Laal Singh Chaddha is set to release on August 11 alongside fellow biggie Rakshabandhan. This clash is highly publicized and both actors promote their films as best they can.
Aamir Khan comes from time to time and this time he comes after a gap of 4-5 years. This film seems to be honest and a remake of an Oscar-winning Hollywood cult film.
But Rakshabandhan will put up some hurdles as this movie takes away family audiences at first. The following factors will always work for the film –
* the hype of the clash will ensure the premiere
* a series of public holidays during the opening week will ensure a large number of steps
* Aamir Khan has high brand value among urban and high-end multiplex audiences
* Aamir Khan movies usually get great reviews and excellent word of mouth can lead this movie to amazing business
The film started way ahead of booking numbers and while not huge but better than most recent releases and only second to 83.
The movie will open to nearly 17cr net if progress is the right indicator. It may be just short of 20 net plus from Sooryavanshi due to a clash, but even 17 net cr is a good result for the movie. Here are the key figures of the film:
Number of shows:
10000 plus shows all over India
17-18.50 cr net
Opening weekend: (*4 days)
90 cr net
Opening week: (*8 days)
140-153 cr net
195-220 cr net
From super hit to blockbuster
Obviously, after opening day it’s all about word of mouth and early reports, this isn’t a movie that’s going to fall apart or fall big. And that looks like a big, tight slap in the face from the boycott gang!
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